In-house insight teams on Qualzy run their own qual research — no briefing cycles, no pitch fees, no 60-slide deck weeks after field. Real insight, on your timeline.
In-house insight teams are under pressure to deliver more, faster - but the infrastructure they rely on hasn't kept up. Agency briefing cycles, recruitment lead times, and three-week turnarounds cost teams their seat at the decision-making table.
Qualzy puts in-house teams in control. Commission a study, set it live, and have AI-structured findings within days - not weeks. No agency pitch, no recruitment delay, no waiting.
Qualzy gives in-house insight teams everything they need to commission, field, and analyse qual research themselves - with AI doing the heavy analytical lifting.
No agency pitch cycles. Brief a study directly in Qualzy, set it live, and start receiving responses within 24 hours. Your team controls the methodology, the timeline, and the sample - from start to finish.
Every submission is automatically transcribed, summarised, and broken down into structured key points with verbatims. No analyst hours required to get from raw responses to structured findings. A 20-minute video becomes a focused set of key points automatically.
Query the full dataset conversationally at any point during or after fieldwork. Ask it anything - "what do respondents say about the price point?" - and get sourced, structured answers instantly. No waiting for an analyst, no pivot tables.
Use Qualzy for individual projects when a question arises, or subscribe for always-on access to the platform. No lock-in contracts, no minimum commitment. The model flexes to how your team works - and your budget cycle.
When your team needs help, real people respond - not a ticket queue, not a knowledge base article. A team that picks up the phone. Qualzy's support model is built around genuine partnership, not automated responses.
Meets the security and governance requirements of enterprise procurement. GDPR compliant and built for the most sensitive consumer data - so your team can get Qualzy through any corporate approval process with confidence.
The full suite of qual research activities, with AI analysis built in at every stage - designed to be run by your team, not by an agency.
"Working with Qualzy is almost as seamless as working with an in-house dev team. If I email them with a question or idea, they're back within the hour."
Richard Lomax, Senior Research Manager - Mustard ResearchMustard Research is an 18-person brand strategy insight agency that runs multiple simultaneous research programmes on Qualzy. For an in-house team without the resource to build and manage complex communities internally, Qualzy's responsiveness is what keeps projects moving without missed deadlines or setup bottlenecks.
The University of Warwick's research team used Qualzy to launch the Warwick Student Panel - conducting qual research on student wellbeing and experience entirely in-house, without external agencies. The two-week pilot produced a rich dataset with exceptional engagement across 464 active participants.
Numbers from real in-house research programmes running on Qualzy.
Talk to us about how Qualzy works for in-house insight teams. We'll walk you through the platform and show you exactly how it fits your research workflow.