"Unless a client insists on another provider, we'll always prefer Qualzy. It's now part of our standard offer for in-home testing."
Mariana Monroy, VP of Insights - Veylinx
Veylinx measures genuine purchase intent — if participants say they'd buy it, the product is shipped to them. This PDF tells how they added the qualitative "why" behind their data: 50+ unboxing and in-use videos, built-in translation for international studies, and fewer than 10% dropout across a 62-participant in-home study.
Ideal reading for anyone running in-home product testing or looking to add qualitative depth to behavioural research programmes.
Veylinx measures genuine buying intent by giving consumers a real stake in their choices - if participants say they'd buy a product, it is actually shipped to them. The data is rigorous. But their clients wanted more than the what. They wanted the human story behind the numbers.
Adding a qualitative layer to their model meant finding a platform with built-in translation, high completion rates across multiple countries, and the technical flexibility to create custom participant tracking links. They needed all three.
"Qualzy complements our process beautifully… it has helped us give clients the human stories behind the numbers."
Mariana Monroy, VP of Insights - Veylinx
Qualzy's platform let Veylinx participants film themselves unboxing products, recording their first use, and reflecting on their experience days later - all from their phones, without an app. The footage was client-ready: video reels built directly from participant submissions.
For a consultancy operating across four countries and primarily in English, the built-in instant translation removed an entire layer of development cost. And the unique tracking links - developed by Qualzy specifically for Veylinx - let them manage participants and incentives with precision across international studies.
Claimed behaviour and observed behaviour are not the same thing. In cultures where politeness affects how people describe products, video captures what words do not. That is the qualitative layer Veylinx was missing - and Qualzy delivered it.
"You can see how people are actually using the products. Someone might say 'it's easy to open' but we know that in some cultures, politeness plays a role. Seeing it adds depth."
Mariana Monroy, VP of Insights - Veylinx
"Qualzy is intuitive, easy to use, cost effective, value for money, and good technology. I'm very happy working with Qualzy. It's easy, reliable, and adds real value to what we do."
Mariana Monroy, VP of Insights - Veylinx, Amsterdam